Insights from ‘The Crown’ Auction: Exploring Business Synergies and the Value of Storytelling

Insights from ‘The Crown’ Auction: Exploring Business Synergies and the Value of Storytelling

Feb 9, 2024 | Business Development, Joakim

In London earlier, I studied and gained inspiration from The Crown auction. As a business concept, this has been a success, featuring a fully booked exhibition and a subsequent auction with high prices. Netflix’s tremendous TV series, The Crown, has been both a success and a fantastic production.

The team behind the TV series allowed Bonhams to set up an exhibition with auction events. Studying this concept provides insight into the value of trademarks and stories, and how cooperation between different businesses can generate new opportunities.

Unfortunately, I couldn’t manage the high bidding at the auction, so I lost all my bids and couldn’t bring the “royal heritage” with me.

Presenting a 20th Century Primrose Badge: A Reflection on the Historical Legacy of the Primrose League

Presenting a 20th Century Primrose Badge: A Reflection on the Historical Legacy of the Primrose League

Nov 19, 2023 | Joakim, My badge

Today, I am wearing my vintage primrose badge from the early 20th century, bought at an auction.

The Primrose League was a British civic organization founded during the Victorian era, primarily by Lord Randolph Churchill, Winston Churchill’s father. Its creation was inspired by the death of Benjamin Disraeli, a Conservative statesman and former Prime Minister, who was associated with the primrose as his favorite flower. It was notable for being one of the first civic organizations to actively recruit and involve women, a revolutionary approach at the time.

Badge of the day

Badge of the day

Nov 16, 2022 | Joakim

This retro badge from the post-war world of the 1920s will be the badge of the day on my jacket. The ambition to create Imperial unity among the younger generation back in the day.